Everything to know before you frame

Madewall is a custom picture-framing studio for anything worth keeping — phone photos, original artwork, canvases, and fabric pieces. You choose the piece, preview it framed in real time, and we handcraft it and deliver it to your door, anywhere in India.

Almost anything meaningful: digital photos, prints, paintings, sketches, posters, certificates, stretched and unstretched canvas, embroidery and textile art, jerseys, medals, and other keepsakes. If it means something to you, tell us about it and we'll find a way to frame it.

No. For digital photos, everything happens online — upload, preview, and order. For original artwork, canvas, or textiles, our team picks up the piece from your doorstep and delivers the finished frame back to you. If you're near our Electronic City studio in Bengaluru, you're also welcome to drop it off in person.

You get to see a realistic live preview of your exact piece in the frame and mat you've chosen before you commit — no guessing, no round trips to a shop. Every frame is still handcrafted, just without the back-and-forth.

For digital photos, our size selector shows standard sizes with a live preview so you can see exactly how your photo will be cropped and framed. For original artwork or canvas, measure only the piece itself — width first, then height — and our team confirms the exact measurements when we pick it up.

Yes. Alongside standard sizes, you can enter custom dimensions for your frame so it fits your artwork exactly.

That's fine for physical pieces — give us your best estimate when you place the order, and our team will confirm the precise measurements in person during pickup, before anything is cut.

Standard frame sizes follow fixed aspect ratios, so some cropping may be needed to fit your photo. You can preview exactly how it will be cropped before you order, and adjust it if needed.

You'll find a curated range of frame profiles and finishes to choose from, shown directly on your own photo or artwork in our live preview — so you can see exactly how each one looks before deciding.

A mat is the border between your artwork and the frame — it adds breathing room and draws the eye in, especially for photos and prints. It's optional: choose a mat colour and width, or skip it for a frameless, edge-to-edge look.

We use premium, archival-quality materials chosen to protect your piece and hold up over time, and every frame is handcrafted in India and quality-checked before it ships.

Yes — every product shows a realistic, to-scale live preview of your actual photo or artwork in the frame, mat, and size you've selected, so there are no surprises when it arrives.

Phone photos, digital art, scans, and screenshots all work. Upload directly from your phone or computer — no app or account needed.

Image quality matters more at larger sizes. If a photo is too low-resolution for the size you've chosen, we'll flag it during upload so you can pick a smaller size or a sharper file before ordering.

Yes — you can crop and reposition your photo directly in the preview to make sure the part that matters most is exactly where you want it in the frame.

We print and frame your photo as uploaded. For retouching or restoration requests, message our support team before ordering and we'll see how we can help.

Enter your pincode to confirm we service your area, choose a pickup slot — available from the next day up to five days out — and our team collects the piece from your doorstep.

Yes. Every piece is handled with care during pickup, framed by hand, quality-checked, and securely packaged for the return trip back to you.

Both. Tell us which you have — stretched or unstretched/rolled — when you start your order, and we'll frame it accordingly.

Yes — textile art, embroidery, jerseys, flags, and similar fabric pieces are one of our specialities. We frame them in a way that protects the fabric and displays it properly.

Tell us about it through 'Frame Something Else' or message our support team directly — medals, documents, and irregular keepsakes are exactly the kind of pieces we like figuring out.

Price depends on the size, frame style, and mat you choose — you'll see the full, transparent price update live as you customize, before you add anything to your cart.

All major cards, UPI, and net banking, processed securely through our payment gateway. We never see or store your card details.

Digital photo orders ship free above ₹1,999 (a flat ₹199 fee otherwise). Orders involving artwork, canvas, or textile pickup ship free above ₹5,000, or a flat ₹350 pickup-and-delivery fee otherwise — and it's free if you drop the piece off yourself at our studio.

Yes, we deliver nationwide. For artwork, canvas, and textile pickups, enter your pincode at checkout to confirm pickup is available in your area. We don't currently ship internationally.

You'll receive updates as your order moves through printing, framing, and delivery, along with a tracking link once it ships. For anything more specific, our support team can look it up for you.

Message us with photos within 48 hours of delivery — we'll sort out a free reframe or refund. Every piece is quality-checked before it leaves us, but we'll make it right if something goes wrong in transit.

Because every frame is made specifically for your piece, we're not able to accept returns for change of mind. If anything arrives damaged, defective, or not as ordered, we'll fix it — just get in touch.

Dust gently with a dry, soft cloth and keep it out of direct sunlight and damp areas. Avoid using glass or window cleaners directly on the frame or glazing.

We use archival-quality materials chosen to protect your piece and hold up for years of everyday display.

Reach out as soon as possible after ordering — changes are only possible before production begins. Once framing has started, we're unable to modify or cancel it.

Contact our support team right away with your order number. We can update it as long as the order hasn't already been dispatched.